Collection: 1990s

Costume jewellery in the 1990s reflected the decade’s diverse fashion movements, shifting from the bold excess of the 1980s to a more understated and eclectic aesthetic.

Jewellery trends in the 1990s embraced minimalism, grunge, and retro revival styles. Sleek, delicate designs became popular, with thin chains, chokers, and subtle stud earrings replacing the oversized statement pieces of the previous decade. The grunge movement introduced edgy, rebellious jewellery, including leather cuffs, mood rings, and layered necklaces. Meanwhile, the retro-hippie revival brought back bohemian influences, with beaded jewellery, peace symbols, and ethnic-inspired designs.

Jewellery makers favoured silver-tone metals, moving away from the dominance of gold in the 1980s. Sterling silver, stainless steel, and enamel were widely used, creating sleek, modern designs. Plastic and resin remained popular for fun, colourful accessories, while semi-precious stones like turquoise, amethyst, and onyx were incorporated into bohemian and gothic styles.

Renowned designers such as Vivienne Westwood played a significant role in shaping 1990s jewellery trends, particularly with punk and grunge-inspired designs. Chanel and Dior continued to produce elegant costume jewellery, adapting to the decade’s minimalist aesthetic. Brands like Tatty Devine emerged towards the end of the decade, introducing quirky, playful designs that would become iconic in the early 2000s.

The music scene had a major impact on jewellery trends, with grunge bands like Nirvana inspiring edgy, rebellious accessories, while pop icons such as Britney Spears and the Spice Girls popularised fun, youthful jewellery styles. The rise of street fashion and skate culture introduced casual, laid-back jewellery, including hemp bracelets and shell necklaces. Additionally, the globalisation of fashion brought ethnic-inspired jewellery into mainstream trends, with influences from India, Africa, and South America appearing in many designs.